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Leadership presence is not just about confidence. It's not just about what you say. And it's definitely not about waiting for someone to recognize your value.
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Before you even speak. Your leadership presence is already communicating something. The real question is, is it saying what you want it to say?
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If you've ever felt overlooked despite your expertise, this episode's going to shift your perspective.
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Because today I'm going to be breaking down something that I call the visibility equation. It's a formula that determines whether you're perceived as a high impact leader or just another capable professional. Blending into the background. By the end of this episode, you're going to know exactly why your presence, positioning, and perception dictate your leadership impact and how to elevate them.
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And if you don't think this applies to you, keep listening, because I guarantee one piece of this equation is definitely holding you back.
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So
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you are smart. You are capable. You know your work inside and out. But let me ask you this. Do the right people actually see you as a leader? Are you sought out for the opportunities that you want?
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And when you walk into a room, log into a zoom call. Do you feel like you own that space? Because he's the reality. Leadership is perception driven.
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and if your presence doesn't match your ambition,
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you will always feel like you are running harder than necessary to prove yourself.
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And this is where the visibility equation comes in.
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The way I say it, based on years of experience and some slips and falls myself and also saying it with clients, is that visibility is the sum of
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presence, positioning and perception. If one of those elements is misaligned, you'll see that I be seen but not respected. Be respected but not recognized. And work twice as hard to prove your value.
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So let me break this down for you, because the formula for leadership impact, whether you're in corporate, leading a business or stepping into thought leadership, is the same.
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So the visibility equation is three critical elements of leadership presence. So one presence is really how you communicate your leadership before you even speak. It's your wardrobe. It's your energy. It's all those non-verbal signals that are actually shaping how you're perceived.
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Before you say a word,
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if you've ever walked into a high stakes meeting and felt completely out of place, wondered how you wondered if your style reflect the rooms you want to be in, or felt like you show up, but you don't always make the impact you really want to?
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Then presence is where your visibility is actually liking.
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So think about it this way. Your personal style should reinforce your leadership. It shouldn't be an afterthought. Your body language, your posture, the way you carry yourself instantly creates perceptions of credibility. Your presence should signal, I belong in this space. And if it doesn't, something needs to shift.
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Just hold that thought for a moment, because I'm going to cover off the second piece of the equation.
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Positioning. And this
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is one of those areas where most high achievers stall in their growth.
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So positioning are you placing yourself in the right rooms. And here's the truth that no one really talks about. Your leadership brand should really
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the rooms you want to be in. So if you're operating at this high level but you still feeling overlooked, ask yourself, am I in the right conversations? Am I showing up where the decision makers are?
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Am I positioning myself as a high valued leader, or am I waiting to be invited in?
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Because you can have the best personal brand, the best leadership traits in the world. But if you are not being positioned strategically, you are leaving opportunities on the table.
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So how do you fix it? You've got to stop blending in with the crowd and start owning your space.
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You've got to be intentional where you invest your time, your energy and your brand visibility. Positioning is not just about what you do. It is about how and where you show up.
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And this one hits home for me because I can tell you, I spent many years thinking that my brand would speak for itself, many years waiting to be invited in.
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And so
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this is why I'm so passionate around you, taking control of the narrative. Because it will get you there so much faster.
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Finally, perception. It's probably one of the most underestimated factor. Are you being seen in a way that you want to be seen? This is probably the one that shocks people the most, because we don't always see ourselves the way others do.
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You might be showing up, but if the perception isn't aligned, you're not going to be recognized for your full value.
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Think about it like this. Have you ever been in a situation with someone less experienced, less knowledgeable, yet more visible? Was perceived as the expert? That's because their perception matched their positioning. So how do you fix it? It's time to step back and take a critical audit of your personal and leadership brand.
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Does it reflect where you are or where you're going? Ask some colleagues. Mentors. How are you perceived you might actually be perceived? You might actually be surprised if people see you as reliable but not strategic. Competent but not powerful. There's a branding problem, not a skills problem.
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And so doing those extra courses, going out and doing those
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extra studies isn't going to solve the problem.
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And if it all starts to feel like, oh hang on, I think I've got some areas I need to look at in all three. Don't worry, I'm going to title together now.
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So let's recap. Visibility equals presence, positioning and perception. And it took me a long time to work out this formula.
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But I've seen it every single time where we have shifted with clients.
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One of these levers that had the gap and visibility increased. So ask yourself now which one of these three are your weakest link? Where are you making leadership harder for yourself? Where are you actually making leadership harder for yourself? And what's one step you can start to take today to shift how you're saying? Because the most successful leaders don't wait to get noticed.
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They don't assume their work is going to speak for itself. They make strategic decisions on how they show up, where they show up, and how they're perceived. So the real question becomes, are you?
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So here's what I want you to do next. I want you to audit your visibility. Are you positioning yourself in those right rooms? Are you perceived the way you want to be?
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Are you intentional about your presence? And then I want you to take action. If your presence is your gap, stop focusing on your leadership style. If positioning is your challenge, stop being strategic around where you show up
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and if perception is oft. Take control of your brand messaging and visibility.
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And if you're ready to really elevate your presence strategically, let's chat.
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Let's talk.
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And if you know someone who needs to hear this.
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Share it. And if you know a leader who needs to hear this, then share it with them. Because I'm on a mission to make sure that the right people hear and see this and get recognized for the leaders that they already are.
